KPI's

Most clients I believe, want to see revenue from the KPI's. I think that if a client can see a strong social media presence, then that gives them more room to get excited about. Clients will want to know what sort of leads you will have, the potential growth rate that is involved with your business. The more leads you have brings you back to the more revenue you make. Having a high customer value helps to devise future business goals. By reaching your customers with surveys can show you where you stand within your customer base.

Having a social media analytics to track the tour flow going to your site will help you to monitor your KPI's. The surveys that are taken will need to be carefully monitored as well. Both forms whether via paper style or again from an analytics site for your reviews. The online tracking will be easier to see how many people were on your site and how many actually filled out the survey and how many actually avoiding taking the time. Also determining is your website actually gaining you new leads or not is imperative as well.


Reference:

Ofori-Boateng, C. (2016) Top 7 marketing KPIs you should be tracking. Available at: https://go.christiansteven.com/top-7-marketing-kpis-you-should-be-tracking?ads_adid=39748127015&ads_cmpid=753376006&ads_creative=179125191816&ads_matchtype=b&ads_network=g&ads_targetid=dsa-19959388920&ttv=2&utm_campaign=IFBI%20-%20KPI%20Dashboard%20Software&utm_medium=ppc&utm_source=adwords&utm_term=_cat%3Achristiansteven.com&gclid=CjwKEAiAirXFBRCQyvL279Tnx1ESJAB-G-QvkaEJ9hScwkn7PywybqaZGncWqquV2cPu1ORtY_y81RoCnFjw_wcB (Accessed: 23 February 2017).

In-text citations: 

• (Ofori-Boateng, 2016)